Five essential aspects of a great website

What makes a website great? There are a lot of key aspects. But without these five, your website will go nowhere.

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1. Content

Share things people will find worth reading. It needs to be carefully written and organized.

2. Design

An effective website is gorgeous and contemporary. It is rich with artistic beauty. Your designer must be talented and knowledgeable about emerging trends, techniques, and usability standards.

3. User Optimization

Your website needs to be easy for people to figure out how navigate it. User optimization begins while your website is being built, and should continue after it is deployed. It is best achieved by iterative testing.

4. Page Load Speed

Aim for a half second.

People will leave your site if your pages take longer than two seconds to load.

5. Search Engine Optimization

Your site needs to feed the search engines exactly what they need. Then they will list it more prominently.

Originally published on August 2, 2017

Last updated on October 28, 2022

TOPICS: CMS, Content, Website,